JERA
About Brand
In embarking on their creative journey, Rasha and Germine encountered the challenge of introducing their unique line of handcrafted home, chalet, and office additions to a market already brimming with similar offerings. Their objective was clear: to create pieces that not only added aesthetic value but also fostered a personal connection, allowing users to place and engage with them in diverse ways. While this task appeared complex, they’ve skillfully transformed it into a reality.
Market Colors
These are the main colors used in the field
Rasha and Jermine started to create their new line of products and teamed up to deliver beautiful handmade add ons for homes, chalets, offices, etc.
Color Variations
Word Mark
Jera is the conventional name of the j-rune of the Elder Futhark, from a reconstructed Common Germanic stem *jera-[1] meaning “harvest, (good) year”.
Je
Jermine (CO-Founder) intiative letters
ra
Rasha (CO-Founder) intiative letters
Sizes & Proportions
The x equals the space between the lines of the E and R, it is the standard reference for all the dimensions of the logo.
Brand Colors
Use the given color codes for the best results representing JERA.