JERA
Rasha and Jermine started to create their new line of products and teamed up to deliver beautiful handmade add ons for homes, chalets, offices, etc. but still, they were able to create pieces that will make you engage with them, you can use them however you like and place them wherever you feel they would fit, it’s a difficult equation, but it’s actually happening.
Their new products are made of earthy, natural, or common materials or colors, that’s why you’d think they look and feel familiar.
ClientJERAServicesBranding and NamingYear2021Linkwww.instagram.com
JERA
About Brand
Rasha and Jermine started to create their new line of products and teamed up to deliver beautiful handmade add ons for homes, chalets, offices, etc. but still, they were able to create pieces that will make you engage with them, you can use them however you like and place them wherever you feel they would fit, it’s a difficult equation, but it’s actually happening.
Their new products are made of earthy, natural, or common materials or colors, that’s why you’d think they look and feel familiar.
Market Colors
These are the main colors used in the field
Inspiration
Change the color to match your brand or vision, add your logo, choose the perfect layout, modify menu settings and more.
Color Variations
Logo Misusage
The consistent visual presentation of the logo will maximize the sustainability of a strong brand. The following are examples of incorrect usage for the vertical lockup. Following these guidelines will ensure the consistency and the distinctive visual expression of the brand.
Do not change the logo ratio
Do not outline the logo
Do not rotate the logo
Do not change the logo thickness
Do not change the logo colors
Do not stretch the logo
Word Mark
Jera is the conventional name of the j-rune of the Elder Futhark, from a reconstructed Common Germanic stem *jera-[1] meaning “harvest, (good) year”.
Je
Jermine (CO-Founder) intiative letters
ra
Rasha (CO-Founder) intiative letters
Sizes & Proportions
The x equals the space between the lines of the E and R, it is the standard reference for all the dimensions of the logo.
Brand Colors
Use the given color codes for the best results representing JERA.
Letter Head
This slide displays the implementation of the previous design.
Business Cards & Envelope
This slide displays the implementation of the previous design.
